Espagne / 2024 / Expérimental, Documentaire / 15’53”I2502728
[EN] An unemployed film director, equipped with a mobile phone, fights for the government and the media to stop using the term “unemployed”. Javier Urtasun was born in Pamplona in 1980. Since he was not a good athlete as a child, he had to work as an advertising creative copywriter when he grew up. This is how he discovered his passion for cinema, quiting his job to film Superzebraman, the first Hispanic-Nigerian co-production of the history of cinema in Nollywood. The film didn't turn out very well but it got him a scholarship to study film in Los Angeles. After graduating he tried to make another film and it didn't work out so he ended up being unemployed for 5 years. Moment in which he realizes that the term "unemployed" is not very motivating and decides to start a campaign to change it. Thus Javier becomes active and undergoes a change himself, he goes from apathy to the illusion of having a mission in life. First he thinks about what term should replace "unemployed." And while "inflation regulator" makes sense, he ends up opting for "searcher". Javier is aware that this mission is very ambitious, going to the press to ask for such a change is very daring. He must go with the topic very prepared and begins a research phase. Maybe he is the only one sensitive to words? And he finds similar cases with the word lawyer, luxury, gypsy, black, Jew...Javier analyzes the power of words in the mind of a human with a PHD in psycholinguistics, and she tells him how words affect the unemployed. Everyone agrees with Javier and tells him that “unemployed” does not help the person “searching for employment.” Calling someone who is “looking for a job” “unemployed” is a contradiction, demotivates and misleads
Réalisation
Production
Référent(e)
Vente